The company Mark Zuckerberg is a moneymaker, while Twitter has to lay off 9% of its workforce to try to cut costs and stay afloat on Facebook hired 1,200 employees just in the last trimester the year and have raised their workforce to 15,700 people.
Facebook exceeded the predictions of analysts and reported revenues of more than 7000 million, an increase of 56% compared to the same quarter last year. The total earnings of the company relative to 2015, with 2379 million for the third quarter of 2017. Tripled is the sixth consecutive time that Facebook reports numbers that exceed expectations.
Facebook not only earn money, earn users. The number of monthly active users reached 1.79 billion on average during September 2016, an increase of 22% compared to the previous year.
The money is on mobile
Mobile ads represent 84% of total revenues of Facebook advertising, an abysmal increase of 78% compared to the third quarter of 2015. The number of mobile users of Facebook also significantly increased. For the September 30, 2016 have 1.66 billion active users per month.
“We had another good quarter,” said Mark Zuckerber. “We are progressing to put video first through running our applications and our technology development plan for 10 years.” A good quarter on Facebook is something that many companies do not even dream of, the company still has plenty of room to grow, and seem to keep hitting with their acquisitions.
WhatsApp but for now generates very little income, has more than one billion users. Stories Instagram reached 100 million active users in record time, no doubt stealing Snapchat lights. And Oculus Rift and Internet.org are two new fronts with which the company plans to continue growing. Despite all the controversies surrounding them, Facebook no longer one of the most successful companies on the planet.